Direct Mail — 10 Examples of Perfectly Executed Campaigns

So what exactly do we mean by ‘direct mail’?

  • You can target specific locations and regions, tailoring content to resonate with the locals
  • Reach and engage with audiences who are not online
  • Bypass digital inbox fatigue
  • Stand out from digital marketing content; no fight for visibility in an email inbox, social media feed or search rankings.
  • Deliver marketing material that is more likely to be kept for future reference.

10 Examples of Perfectly Executed Direct Mail Campaigns

Mercedes Benz: Coupé or Cabriolet?

Mercedes Benz Envelope
Source

Amazon Rewards

Amazon Direct Mail Envelope
Source

WWF Philippines: Stickies, Candlebox

WWF Earth Hour Candle Mailer
Source

Land Rover Balloons

Land Rover's Helium Balloon Direct Mail Example
Source

World Water Day, Belgium

World Water Day Postcard Marketing Example
Source

World Vision: Hands for Hope

Direct Mail Example from World Vision
Source

The Economist: Brainy Balloons

The Economist Brain Balloon Mail Campaign
Source

Hello Fresh Mailer Campaign

Direct Mail Example from Hello Fresh
Source

Estée Lauder Free Gift Postcards

Estée Lauder Postcard Marketing Example
Source

Restaurants: Mix&Match Burger Grand Opening

Restaurant Opening Direct Mail Example - Mix&Match Burger
Source

Feeling excited for your first direct mail campaign?

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Business Communications. Solved. Otherwise a massive lover of all things tech and marketing.

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